Integrations
Google Analytics
Pull metrics from Google Analytics 4 into GridWork HQ pipelines.
Connect GridWork HQ to Google Analytics 4 and pull marketing and engagement metrics into your pipelines and reports.
Prerequisites
- Google Analytics 4 property set up on your website
- Google Cloud project with the Google Analytics Data API enabled
- A service account or API key with read access to your GA4 property
Connect to Google Analytics
- In Google Cloud Console, go to APIs & Services > Credentials.
- Create an API key or service account. Copy the API key.
- Enable the Google Analytics Data API for your project.
- Note your Google Analytics 4 Property ID (found in GA4 settings).
- In GridWork HQ, go to Settings > Integrations > Google Analytics.
- Enter your Property ID and API key.
- Click Connect.
What It Enables
Once connected, pipeline nodes can pull GA4 data into reports and analyses. You can:
- Fetch session counts, user counts, and event data.
- Pull conversion metrics and goal completions.
- Filter data by date range, traffic source, or custom dimensions.
- Use metrics as input to downstream pipeline steps.
Only read access is granted. GridWork cannot modify your GA4 configuration or delete data.
Disconnect from Google Analytics
- Go to Settings > Integrations > Google Analytics.
- Click Remove or Disconnect.
- Revoke the API key in Google Cloud Console if no longer needed.